2020 SDSU Aztec Stadium Experience Center
Kern & Crop dove right in at the very beginning of this project, handling the art direction, graphic design, and production for all graphics within the space. We developed and proposed 3D graphic elements and how they would be produced to create an immersive environment. The main storyline to convey was the history, current plans, and future intentions of the new SDSU Aztec Stadium complex. Their goal was to excite, energize and produce revenue to launch this new project. SDSU wanted to honor existing donors and showcase different physical spaces within the stadium. Overall, the client was pleased with the final result.
Creative Director/Senior Graphic Designer: Larissa Tootla, Kern & Crop
Director of Business Development: Diane Bader, Penwal Industries
Agency: Penwal Industries