usc women's volleyball
locker room
Kern & Crop was hired to creatively direct, design and revamp the USC Women's Volleyball locker room. The original room was extremely outdated from the 90s. We used graphic and typographic treatments to fill the walls while using the college's brand color scheme. The budget was tight so we needed to be creative with the materials proposed. We were involved from the initial brainstorming stage all the way through final print production.
Graphic Designer: Tiana Dafesh
Creative Director: Larissa Tootla, Kern & Crop
Agency: Penwal Industries